McDonalds - Food Business or Toy Business?

Mcdonald's is always associated with fast food business. However, its also famous for its Happy Meals for kids.

Why Happy Meal? Because it comes with toys and in kids bite size. Recent toys that comes with Happy Meal are the Marvel heroes for the boy version and Sanrio (Hello Kitty, My Melody, Cinnamons and Sugarbunnies).

The toys are also available for purchase at RM3, for adults who are also interested in such cute collectibles. This makes me wonder whether McD gets more revenue from food business or its side toy business?

As for this season, as a Mommy to girls, am tempted to buy the Sanrio toys. Shall I buy or resist temptation?

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